Priya R

APPLICATION PROGRAMMING INTERFACE (API) IN SYSTEM INTEGRATION
Introduction to API What is API? An Application Programming Interface (API) is a way for two or more computer programs to communicate with each other. It is a type of software interface, offering a service to other pieces of software. A document or...
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Artificial Intelligence (AI) in Pharma sales and marketing
Introduction to AI What is AI? Artificial intelligence (AI) is intelligence demonstrated by machines, as opposed to the natural intelligence displayed by animals including humans. AI research has been defined as the field of study of intelligent agents, which refers to any system that perceives its environment and takes actions...
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Robotic Process Automation (RPA) in Pharma Sales and Marketing
Introduction to RPA What is RPA? The process of Automating Business Operations with the help of virtual robots(bots) to reduce human intervention is said to be Robotic Process Automation (RPA). Robotics are entities called Bots which mimic human action Process is a sequence of...
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SECURITY AND PHARMA CRM/SFE
Before I expand on Security aspects of a CRM/SFE application, let us look into some basic questions. Security – What is it? All customers are aware of it. Security – Needed? All customers will of course agree Security – Criteria for vendor...
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IS THERE A NEED FOR DIFFERENTIATION FOR SPECIALTY DIVISION IN A CRM SOLUTION?
From our experience of being in the Pharma CRM domain for the last 8-9 years, it has made us realize that a specialty driven team/company works differently than a non specialty team/company. Before we jump to the intricacies of how...
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IS THERE A NEED FOR DIFFERENTIATION FOR SPECIALTY DIVISION IN A CRM SOLUTION?
From our experience of being in the Pharma CRM domain for the last 8-9 years, it has made us realize that a specialty driven team/company works differently than a non specialty team/company. Before we jump to the intricacies of how...
More...